
Mitesh A Desai
Creative, UX, UI
A passionate and focused Creative & UX Head putting his extensive background of Interactive Design and User Experience (UX) out there for the good of UX/UI team. With a unique combination of expertise in Visual Design, UX & UI design, web development and strategy, it makes for a valuable addition to the team.
With 18+ years in Digital Industry... have enjoyed creating concepts, ideation, designing and developing full-featured, interactive & user-friendly solutions.
Highly motivated individual with a strong desire & aptitude to learn at every stage of career.

portfolio

Career Builder, Campaign - BE THE SMART FISH!Conceptualized, vizualised and designed 360 degree campaign with the team
Equating the dynamic job ecosystem with the equally dynamic marine ecosystem. Just as the marine ecosystem is crowded, competitive and cutthroat so is the job market. And just as nature has provided tools for the fish to survive the ocean, CareerBuilder provides the tools to navigate the job market and be successful. And those who use it…BECOME THE SMART FISH!

Study AdelaideScoped, vizualised and designed
Adelaide...a trailblazer when it comes to education. It is promoted as a centre of education excellence and highlight the many advantages for international students who choose to live, study and work in Adelaide.

Timeless Weddings - at the TajVizualised and designed
An absolute guide to your 'Dream Wedding'. Discover the joys of taking your vows together, as Taj turns this day into an intimate occassion.

ICICI FellowsVizualised, designed & developed
The ICICI Fellows leadership programme was conceptualized in the year 2009 with a view to groom India's most talented graduated as leaders of the country. Here the fellows designate spend 15 months working with NGOs.

Deccan 360Designed for pitching work
This was a complete 360 degree experience for the customers. Right from the pick up to the concept of happiness delivered.

The Palm SpaVisualized and designed
Enjoy a relaxing, calming treatment to soothe your body & mind at Palm Spa.

Tashi - by TATAConceptualized and designed
"Can a pair of shoes transform your life? Just ask Cinderella...."
A premium shoes store from TATA with over 50 brands unnder on roof.

Discover IrelandMember of Design & UI Development team, UK. Was a part of maintainance team, 1 year
An official guide to the island of Ireland. This website allowed travellers to discover every bit of this beautiful island in its own way.

BT - Get NoticedUI Development

BiskfarmDesign & UI Development
A premium biscuit manufacturing company from the eastern part of India. They are one of the leaders with over 25 brands to showcase.

BT - At homeUI Development
It really maked me proud to be one of the team member on panel for all BT (British Telecom) projects. BT is the major provider of telecommunications networks and services in the UK.

JICM - Jagran Institute of Communication and Management, BhopalVisualized & designed
With a vision to develop communication and management experts who will occupy commanding positions in communication policy, strategy and action, JICM, Bhopal aspires to not just teach, but also to mould and create communication and management aspirants.

Vibrant collection - KOHLERVisualized & designed
Conveying a sense of appeal, aesthetic looks and everlasting shine, Vibrant is the new standard of excellence.

VLCC WellnessVisualized, designed & UI development.
Guided by the vision of "Transforming Lives", the VLCC Group seeks to urge self transformation, spread happiness and imbibe every individual with wellness for life. By redefining wellness, VLCC has revolutionized the wellness industry to acquire the status of being the Number 1 Wellness Brand across South Asia, South East Asia and the Middle East.

TATA Building IndiaDesigned for pitching work.
The Tata Building India School Essay Competition is one of the key initiatives undertaken by the Tata group of companies to motivate the youth of India towards thinking about nation building.

CWG - Common Wealth Games, IndiaConceptualized & Designed
A number of concerns and controversies surfaced before the 2010 Commonwealth Games in New Delhi, India. To overcome this and spread a positive wave of trust amongst people, a social mash-up was created. This included comments, interviews, videos etc.

JockeyDesigned for pitching work

TRR (Tanjung Rhu Resort)Designed & UI development
The luxurious Tanjung Rhu Resort lies in the northern tip of the Langkawi island of Malaysia. It is one of the finest boutique resort in Asia renowned for its scenic views.

ICICI SecuritiesDesigned for pitching work

BIG LIVEPart of the Design & UI development team
BIG LIVE provides a single screen social viewing platform that connects people around synchronous online video experiences. They provide a social video technology as a product for content owners to create hosted or unhosted social viewing experiences on their sites.

TVS Tyres (currently in progress)Vizualised and designed
TVS Srichakra Ltd., one of India's leading two & three-wheeler tyre manufacturers. Over 30 years, they have leveraged their expertise to ensure your every ride is as safe as it is sensible. TVS Tyres cruises across the globe as well, extending its presence through export to USA, Europe, South America, Africa and Australia.

VOLTAS ACDesigned for pitching work

Go AdelaideDesigned & UI development
A contest for students from different countries, to record & upload a video showcasing their creative side. This was driven by voting and likes on facebook.

Air France - Diary of a traveler (in association with Chetan Bhagat)Designed & UI development
The 'Diary of a Traveler' contest comes charged with the combined forced of Air France and Chetan Bhagat. The contest was to write a few lines about your dream trip and share it to earn likes for winning.

M&SContinous work. Designed & developed
They sell stylish, high quality, great value clothing and home products, as well as outstanding quality food, responsibly sourced from around 3,000 suppliers globally.

KLM MomentsConceptualized, Designed & UI development
The KLM MOMENTS contest was for explorers who likes to go around the world and tag themselves at various locations. The contest was to capture those moments and share it to earn likes for winning Royal Dutch Airlines tickets to the chosen destination.

Air France - The Fashion Contest 2014 (in association with Manish Aurora)Designed & UI development
The Air france Fashion Contest 2014 was to showcase talent and create ones own collection with it name. The whole collection is then uploaded for votes. The winner got all inclusive return ticket to Paris and a chance to attend Manish Aurora fashion show.

#GandhiInMyCity by Air FranceVisualized & Designed
The contest was dedicated to the most influential figures in the world on the 144th anniversary of his birth, yes Mahatma Gandhi! It was simple yet inspirational. People had to Tweet pictures of Mahatma Gandhi memorabilia in your city along with a line about the legend, using #GandhiInMyCity! One lucky winner gets to win exclusive Air France merchandise EVERY WEEK!

KLM with LoveVisualized & Designed with the team
A unique contest application to upload pictures with personalisation. People could take the KLM window and place it anywhere to highlight 'The Moment'.

ICICIDesigned for pitching work

Study Adelaide Mobile AppDesigned
A very handy app for students to know about Study Adelaide and explore everything around it.
XTBDesign & animation
A very handy app for students to know about Study Adelaide and explore everything around it.
HARAJUKU LOVERSDesign & animation
A very handy app for students to know about Study Adelaide and explore everything around it.
Career BuilderDesign & animation
A very handy app for students to know about Study Adelaide and explore everything around it.
Career BuilderDesign & animation
A very handy app for students to know about Study Adelaide and explore everything around it.
KLMDesign & animation
A very handy app for students to know about Study Adelaide and explore everything around it.
KLMDesign & animation
A very handy app for students to know about Study Adelaide and explore everything around it.
CitibankDesign & animation
A very handy app for students to know about Study Adelaide and explore everything around it.
CitibankDesign & animation
A very handy app for students to know about Study Adelaide and explore everything around it.
Work
Experience
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TATA Consultancy ServicesPeriod: 2015 – Present
Head: Creative, UX/UI
TCS - Being a TEAM member, provided direction to the 30+ team comprising of Designers & UI developers. • Providing UX + UI solutions, wireframes, information architecture (user journeys), applying Design Thinking process. • Creating concepts & ideating for Pitches, RFPs and solutions for POCs. With GE (General Electri) as a priority client, work towards Digital innovations, ideas & solutions… considering Emerging Technologies and IOT.
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HAVAS MediaPeriod: 2010 – 2015
National Creative Director, UX/UI
HAVAS Media - Being a TEAM member, provided direction to the 10+ team comprising of Designers, UI developers and Copywriters. Worked with the team on technology and digital marketing initiatives for India and APAC. Also worked towards pitching, ideating on campaigns and its documentation. Created wireframes, information architecture (user journeys) and providing UX + UI solutions.
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LBiPeriod: 2007 – 2010
Sr. Designer & UI Developer
Lbi - My Experience here as a Senior Interface Developer & Designer was really great and added a lot to my career. With an opportunity to work onsite in London, UK along with clients like Barclays, Hamleys, Barratt Homes, Sony Singstar, Starwood Hotels and Tourism Ireland….I was a proud team member to be on the panel for BT (British Telecom) projects for giving UX/UI solutions.
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ilead TechPeriod: 2006 – 2007
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AgilityPeriod: Sept 2003 – May 2006
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Hashtech SystemsPeriod: Apr 2003 – Aug 2003
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Impulse & CarpediemPeriod: May 1998 – Mar 2003

